African Creativity ▷ Global Market
A Channel for African Creativity and Innovation
Competing successfully in geographically disparate markets means that successful brands must not only gain attention with qualitative products, but they must also know how to reach target markets with a precision that produces cross-cultural acceptance, and ultimately critical sales.
With increased familiarity with the African experience across the world, African innovators, creatives, must take advantage of global markets to produce sustainable value. Afriwest Media is positioned with knowledge, flexibility and intent to effectively channel the entry, management and sustained success of high quality works and African-conceived brands in non-African market.
The moment it becomes clear that you must extend the reach of your brand to international audiences, is the moment when Afriwest Media goes to work.
Commercial Stock Photos
African Film & Documentaries
African Popular Music
Brand Management & Distribution
A Channel for Strategic Market Engagement
For global corporations who truly believe that fostering deeper loyalties and extending or shoring up market share is important to maintaining a competitive edge, the African Diaspora audience and market represent a growing segment that that will deliver, when correctly engaged, a broader customer base.
Afriwest Media concentrates research within diaspora communities to define the variety of profiles, trends, attitudes, demographics, etc that support strategies employed to enable manufacturers and service providers target and engage the loyalty of these audiences effectively.
According to a 2010World Bank study, “African countries, including those in North Africa and Sub-Saharan Africa, have over 30 million international migrants. The size of the African diaspora, including unrecorded migrants and second- and third-generation migrants, is significantly larger” – Sonia Plaza and Dilip Ratha – Harnessing Diaspora Resources for Africa
Quick Links
Take our current featured survey (NNP Members) OR pitch your micro documentary series (for filmmakers, journalists or reporters) for the upcoming NNPOnline.com by clicking on the appropriate picture below.
